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Ladbrokes Incorporates Live Streaming and Focuses on In Play Betting


16/01/2010 7:01
Type Online Report
Theme uk

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Ladbrokes has launched a new version of its online sportsbook and plans to live stream over 30,000 sporting events on the site during 2010.

The new site focuses heavily on betting in play with a dedicated module on the home page featuring current betting events. Events include: top flight football from 11 countries, FA Cup matches, International football, UEFA Champions League qualifiers, Europa Cup matches and Asian Champions League matches. The live sports coverage extends to tennis where the events include Wimbledon, the Australian Open and ATP events as well as cricket with live pictures of the Australian Twenty20 league. Ladbrokes TV will also cover a wide range of events from snooker, darts, basketball, volleyball and pool.

The new version of the sportsbook also incorporates improved functionality and navigation as well as a number of personalisation features, like click betting from every page, access to all competitions from the left hand menu at all times, and the ability to save favourite events for quick access on every visit and new racing page functionality offering race by race betting.

"Q"
Wheretobet.com

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